Touch panel industry "thunder thunder, small rain"

Touch panel industry joined the red supply chain, and the cross-strait touch factory continued to invest and build factories, resulting in overcapacity. At the same time, the mainland officially subsidized the touch-control factory to compete for price competition, resulting in the continuous decline of touch panel prices, resulting in touch. The factory is constantly losing money. The industry is not withdrawing, or it is greatly reducing its scale. It is hoped that there will be a turnaround in the future.

The lack of demand for the touch panel market is a worry for the long-term development of the industry. In the past, Microsoft and Intel (Wintel) once pushed the stylus, but the market acceptance was not as good as expected, resulting in the actual result "thunder and rain, small rain"; although Wintel changed the two-in-one stylus, but the combination One is the high unit price, the quantity is not much, and it is impossible to change the huge touch production capacity.

In addition, the sales of the second-largest application tablet PC has lost, which is also one of the main reasons for the lack of support in the touch industry. Global tablet shipments have declined for seven consecutive quarters, and IDC estimates that global flat-panel shipments will decline by 12.6% in the third quarter, the first two-digit recession. WitsView also estimated that the global flat panel recession in 2015 was nearly 15%, reaching 163 million units.

The smart phone that can promote the growth of the touch market is the most popular. It has also entered the plateau period of development. In the past, it has an annual growth rate of 30% to 40%. Now there are 10% or even single-digit growth. IDC pre- It is estimated that the global smart phone shipments in 2015 will only be 10.4%, which is lower than the annual growth rate of 27.5% in 2014.

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