Yangguang and State Grid Corporation reached strategic cooperation for exclusive Internet TV business

The Central People's Broadcasting Station is a national radio station. It is one of the most important, most authoritative, and most influential integrated media organizations in China. It has the qualifications of Internet TV integrated operations and content services approved by the State Administration of Press, Publication, Radio, Film and Television. Its Galaxy Internet TV Co., Ltd. is the operating unit of CCTV's Internet TV business. It conducts comprehensive Internet TV business relying on its shareholders' extensive media, network, content and other resources. It possesses advanced technology research and development and business operation capabilities, and end-to-end control over business broadcasts. The core business systems such as terminal presentation, cloud acceleration, and data classification have been combined with multiple content service platforms to have more than 140,000 hours of massive HD copyright content to meet the full range of demands of Internet TV users.

China Radio and Television Network Co., Ltd. is responsible for the construction and operation of a nationwide cable television network interconnection and interoperability platform, the promotion of the integration and upgrading of the nationwide cable television network, and the development of triple play services. As the market entity of the "triple play" of radio and television, it has been granted business qualifications such as broadband network operation, and is a vital force in the implementation of the "broadband China" strategy. It has a good business management model, asset organization form, high-end talent team, and national policy. Support multi-advantage resource advantages, as well as national integrated cable television network resources.


Wang Qiu, director of the Central People's Broadcasting Station, emphasized that the Central People's Broadcasting Station has advanced technology research and development and business operation capabilities in the field of Internet TV in the process of building a new type of media group. CCTV and the State Grid have joined forces to give full play to the national cable. The television network has great potential in bandwidth resources and the advantages of integrated broadcast control of the Central Television Internet TV. It continues to expand the coverage of the Internet TV business and increase the number of users. The development prospects are broad. At the same time, the strategic cooperation between CCTV and the State Grid is a major measure for the Central People's Broadcasting Station's media strategy. As the only national radio station that covers the entire country and has more than 700 million listeners, the Central People's Broadcasting Station always insists on advanced technology as its support and content. The construction is fundamental, promotes the deep integration of traditional media and emerging media in terms of content, channels, platforms, operations, management, etc., and strives to create a new type of mainstream media with various forms, advanced methods, and competitiveness, and strives to be built with great strength and communication capabilities. , credibility, influence of new media groups.