Abstract: According to foreign media reports, although the rise of streaming media such as Netflix has not yet reached the point where the traditional television industry has been destroyed, there is no doubt that the former has had a significant impact on the latter. According to Nielsen's latest statistics, in November, online video watching increased by 60% compared to the same period last year, while traditional TV has dropped by 4%. In other words, the Americans watched on the streaming video platform last month for nearly 11 hours (only 7 hours in October) and watched more than 141 hours on traditional TV channels.
However, this data does not include all consumer media.
However, this data does not include all consumer media.
Nielsen noted in the report that the number of videos watched by smartphone clients has increased by 14% compared to last year, but it does not include data generated by software such as Chromecast streaming media or game consoles.
In addition, although the proportion of traditional television in the age group of 18-49 has dropped by 3% as compared with last year, some non-paying TV subscription services are now getting more and more popular. Some cable service providers also began to fight back, such as HBO launched in October this year, the official online service platform - HBO Go.
In addition, although the proportion of traditional television in the age group of 18-49 has dropped by 3% as compared with last year, some non-paying TV subscription services are now getting more and more popular. Some cable service providers also began to fight back, such as HBO launched in October this year, the official online service platform - HBO Go.
Recommended installation sofa butler Download: http://app.shafa.com/